1.Name and contact data of the person responsible for data processing and the company data protection officerThis Privacy Statement applies to data processing by:Party responsible:
Berg+Schmidt GmbH & Co. KG, An der Alster 81, 20099 Hamburg, Germany, e-mail:
data@berg-schmidt.com
telephone: +49 40 284 09 58 0 fax: +49 40 284 039 76The company data protection officer of Berg+Schmidt can be contacted at the above address, Attn. Mr Sven Naucke, or at
data@berg-schmidt.com2.Acquisition and storage of personal data and the nature and purpose of their usea) During visits to our websiteWhen you access our website www.berg-schmidt.de, information is automatically sent to the server of our website by the browser used on your terminal. This information is stored temporarily in a so-called logfile. The following information is collected without your assistance and stored until it is automatically erased:
- IP address of the enquiring computer;
- Date and time of access;
- Name and URL of the file requested;
- Website from which access has taken place (referrer URL);
- The browser used, and possibly the operating system of your computer and the name of your access provider.
We process the above data for the following purposes:
- To ensure that the connection to our website can be established smoothly;
- To ensure convenient use of our website;
- To assess the security and stability of the system;
- For further administrative purposes.
The legal basis for processing the data is provided by Art. 6 Subparagraph 1 S. 1 Point f GDPR. Our legitimate interest follows from the listed purposes of data acquisition. In no case do we use the data acquired in order to draw conclusions concerning your person.In addition, we use cookies and analysis services when our website is visited. You will find more detailed information on this under Sections 4 and 5 of this Privacy Statement.b) When you register for our newsletter If you have given your express consent pursuant to Art. 6 Subparagraph 1 S. 1 Point a GDPR, we will use your email address in order to send you our newsletter regularly. To receive the newsletter it is sufficient to state an email address.Your registration can be cancelled at any time, for example by using a link at the end of each newsletter. Alternatively, you can also express your wish to cancel your registration at any time by sending an email to data@berg-schmidt.de.c) When using our contact form If you have questions of any kind, we offer you the option of contacting us with the form provided on the website. It is necessary to state a valid email address so that we know who the enquiry has come from and in order to answer it. Any further information given is voluntary.Data processing for the purpose of establishing contact with us takes place according to Art. 6 Subparagraph 1 S. 1 Point a GDPR on the basis of your consent, which is given voluntarily.The personal data collected by us for the purpose of using the contact form are erased automatically when your enquiry has been handled.
3.Circulation of dataYour personal data will not be passed on to third parties except for the purposes listed below.We will only pass your personal data on to third parties if:
- You have given us your express consent pursuant to Art. 6 Subparagraph 1 S. 1 Point a GDPR ;
- Circulation is necessary pursuant to Art. 6 Subparagraph 1 S. 1 Point f GDPR in order to assert, exercise or defend legal claims and there is no reason to assume that you have an overriding interest in the protection and non-circulation of your data;
- Data have to be passed on in order to comply with a legal obligation pursuant to Art. 6 Subparagraph 1 S. 1 Point c GDPR;
- It is legally permissible and necessary for performance of a contract with you pursuant to Art. 6 Subparagraph 1 S. 1 Point b GDPR.
4.CleverReachOn our website you can subscribe to an e-mail newsletter. We only process the information you provide in the form, such as your e-mail address. This is also necessary to send you the newsletter. By clicking on the consent field, you agree to the collection, processing and use of your e-mail address for the purpose of sending the newsletter.This website uses CleverReach to send the newsletter. The service provider is CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede, Germany. CleverReach is a service that organizes and analyzes the sending of newsletters. The data you enter for the purpose of receiving the newsletter (e.g. e-mail address) is stored on CleverReach's servers in Germany or Ireland.Our newsletters sent with CleverReach allow us to analyze the behavior of the newsletter recipients. Among other things, we can analyze how many recipients opened the newsletter message and how often which link in the newsletter was clicked. For more information about data analysis through CleverReach newsletters, please visit: https://www.cleverreach.com/de/funktionen/reporting-und-tracking/.Data processing takes place on the basis of your consent (Art. 6 para. 1 lit. a GDPR) and, if applicable, also on the basis of a legitimate interest (Art. 6 para. 1 lit. f GDPR). You may revoke this consent at any time by unsubscribing from the newsletter by clicking on the unsubscribe link in each newsletter or by sending us an email. The lawfulness of data processing that has already been carried out remains unaffected by the revocation.The data provided by you for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from our servers as well as from the CleverReach servers one month after you unsubscribe from the newsletter. You can find more details in CleverReach's privacy policy at: https://www.cleverreach.com/de/datenschutz
5. CookiesWe use cookies on our website. Cookies are small text files created automatically by your browser and stored on your terminal (laptop, tablet, smartphone etc.) when you visit our website. Cookies do no damage to your terminal; they contain no viruses, trojans or other malicious software.The cookie stores information generated in connection with the particular terminal used. However, that does not mean we acquire a direct knowledge of your identity.Firstly, we use cookies to make the information offered by us easier for you to use. For example, we use “session cookies” in order to see that you have already visited certain pages of our website. These cookies are erased when you leave our website.We also use temporary cookies to optimize the user friendliness of our site; these are stored on your terminal for a certain specified time. If you visit our site again in order to make use of our services they recognize automatically that you have visited us before and know what entries and settings you have used, so that you do not have to enter them again.Secondly, we use cookies in order to record the use of our website statistically and optimize our offer to you (see Section 5). These cookies enable us to see automatically, when you visit our site again, that you have visited us before. They are erased automatically after a certain defined time.The data processed by cookies are necessary for the stated purpose of pursuing our legitimate interests and those of third parties pursuant to Art. 6 Subparagraph 1 S. 1 Point f GDPR. . In addition, cookies or comparable recognition technologies can also be used on the basis of consent granted in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR; consent can be revoked at any time.Most browsers accept cookies automatically. However, you can configure your browser in such a way that no cookies can be stored on your computer or so that a warning always appears before a new cookie is set up. However, if you deactivate cookies completely you may not be able to use all the functions on our website.
Change Cookie Settings5. Analysis toolsa) Tracking toolsThe following tracking tools used by us are applied on the basis of Art. 6 Subparagraph 1 S. 1 Point f GDPR or Art. 6 Subparagraph 1 S. 1 Point a GDPR. By using these tracking tools we hope to ensure that our website is designed in keeping with users’ needs and in order to optimize it continuously. Secondly, we use the tracking tools to record the use of our website statistically and optimize our offer to you. The basis for this can be legitimate interest or consent.The different purposes of data processing and data categories can be seen from the relevant tracking tools.i) Google AnalyticsTo permit design of the website in keeping with user needs and optimize it continuously, we use Google Analytics, a web analysis service provided by Google Inc. (
https://www.google.de/intl/de/about/) (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter referred to as “Google”). In this connection, pseudonymized user profiles are created and cookies used (see Section 4). The information generated by the cookie about your use of this website, such as
- browser type/version,
- operating system used,
- referrer URL (the site previously visited),
- host name of the accessing computer (IP address),
- time of the server enquiry,
is transferred to a Google server in the USA, where it is stored. The information is used to analyze use of the website, to compile reports on the website activities and to provide other services in connection with use of the website and the internet for the purposes of market research and suitable design of the internet sites. In some cases such information is communicated to third parties if this is required by law, or to the extent that third parties have been commissioned to process the data. On no account will your IP address be merged with other data collected by Google. The IP addresses are anonymized so that no assignment to specific persons is possible (IP masking).The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time.You can prevent the installation of cookies by applying the relevant setting in your browser software. Please note, however, that in this case you may not be able to make full use of all the functions on this website.Moreover, you can prevent Google from recording the data generated by the cookie on your use of the website (including your IP address), and also processing of these data by Google,
by downloading and installing the browser add-on available under the following link: (
https://tools.google.com/dlpage/gaoptout?hl=de).As an alternative to the browser add-on, especially with browsers on mobile terminals, you can also prevent recording by Google Analytics by clicking this link. This sets an opt-out cookie that prevents any future recording of your data when you visit this website. The opt-out cookie is only applicable to this browser and only to our website, and it is installed on your device. If you erase the cookies in this browser, you must set the opt-out cookie again.You will find more information on data protection in connection with Google Analytics at
Google Analytics Help (
https://support.google.com/analytics/answer/6004245?hl=de).ii) Google AdWords Conversion TrackingIn order to record use of our website statistically and evaluate the information for optimizing the website for you, we also use Google Conversion Tracking. To permit this, Google AdWords sets a cookie on your computer (see Section 4) if you have reached our website through a Google advertisement.These cookies lose their validity after 30 days and do not serve to permit personal identification. If the user visits certain pages of the website of the AdWords customer and the cookie has not yet expired, Google and the customer can see that the user has clicked the advertisement and been directed to this page.Each AdWords customer is issued with a different cookie. This means that cookies cannot be traced via the websites of AdWords customers. The information acquired with the aid of conversion cookies is used to draw up conversion statistics for AdWords customers who have decided to use conversion tracking. The AdWords customers are informed of the total number of users who have clicked the advertisement and been directed to a site with a conversion tracking tag. However, they do not receive any information with which users can be identified personally.If you do not wish to take part in the tracking system, you can reject the cookie required for this too – for instance with the browser setting that deactivates the installation of cookies in general. You can also deactivate cookies for conversion tracking by configuring your browser in such a way that cookies from the domain
www.googleadservices.com are blocked. You will find Google’s privacy policy on conversion tracking
here (
https://services.google.com/sitestats/de.html).
6. Social Media PluginsOn the basis of Art. 6 Subparagraph 1 S. 1 Point f GDPR our website makes use of social plugins for the social networks Facebook and LinkedIn in order to make our company better known through these media. The commercial purpose behind this is to be deemed a legitimate interest in the meaning of the GDPR. Responsibility for operation in compliance with the data protection laws lies with the provider concerned. These plugins are incorporated by us using the “two-click method” in order to protect visitors to our website to the fullest possible extent.a) LinkedIn SocialPlugins ("plugins") from LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Irland are operated on our website. These plugins are marked by a LinkedIn logo, for example in the form of the letters "IN" in white type. When you access a page on our website that has such a plugin, your browser will connect directly to LinkedIn's servers. The content of the plugin is sent by LinkedIn directly to your browser and incorporated into the page. This tells LinkedIn that your browser has accessed the respective page of our website, even if you don't have a LinkedIn profile, or have one but are not logged in there.This information (including your IP address) is sent by your browser directly to a LinkedIn server and stored there. If you're logged onto LinkedIn, LinkedIn can associate your visit to our website directly with your LinkedIn account. When you interact with the plugins, for example by clicking the "LinkedIn" button, this information is likewise sent directly to a LinkedIn server and stored there. The information is also posted on your LinkedIn account and shown to your contacts there.If you don't want LinkedIn to associate the data collected through our website with your LinkedIn account, you need to log out of LinkedIn before visiting our website. For more information on data collection, the purposes and scope of data processing and use by LinkedIn, and your rights and settings options for protecting your privacy, please refer to LinkedIn's privacy policy at
https://www.linkedin.com/legal/privacy-policy.If you don’t want social networks to get information about you, don’t click on their buttons.
7. Rights of data subjectsYou have the right:
- pursuant to Art. 15 GDPR, to request information on your personal data processed by us. In particular, you can request information on the purposes of processing, the category of the personal data, the categories of recipients to whom your data have been or are being disclosed, the planned storage period, the existence of a right to rectification, erasure, restriction of processing or objection, the existence of a right of complaint, the origin of your data unless these have been acquired from us, as well as the existence of automated decision-making including profiling and, where applicable, meaningful information concerning details;
- pursuant to Art. 16 GDPR, to demand the immediate rectification of incorrect or completion of your personal data stored by us;
- pursuant to Art. 17 GDPR, to demand the erasure of your personal data stored by us, except where processing is necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the establishment, exercise or defense of legal claims;
- pursuant to Art. 18 GDPR, to demand the restriction of processing of your personal data, insofar as you contest the accuracy of the data, processing is unlawful but you oppose erasure and we no longer need the data but you require them for the establishment, exercise or defense of legal claims or you have objected to processing pursuant to Art. 21 GDPR;
- pursuant to Art. 20 GDPR, to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to demand transmission to another controller;
- pursuant to Art. 7 Subparagraph 3 GDPR, to withdraw your consent given to us at any time. As a consequence, we may not continue the data processing based on that consent in the future and
- pursuant to Art. 77 GDPR, to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your habitual place of residence, your place of work or our registered office for this purpose.
8. Right to objectIf your personal data are processed on the basis of legitimate interests pursuant to Art. 6 Subparagraph 1 S. 1 Point f GDPR, you have the right, pursuant to Art. 21 GDPR, to object to processing of your personal data insofar as there are reasons for this arising from your particular situation or the objection is directed against direct advertising. In the latter case you have a general right of objection, which we will implement without your stating reasons.If you wish to exercise your right of withdrawal or objection, simply send an email to
data@berg-schmidt.com.
9. Data securityWe use the popular SSL (Secure Socket Layer) method in conjunction with the highest level of encryption supported by your browser in each case. Normally this is a 256-bit encryption. If your browser does not support 256-bit encryption, we fall back on 128-bit v3 technology instead. Whether a particular page of our website is transferred in encrypted form is shown by the closed representation of the key or lock symbol in the lower status bar of your browser.We also make use of suitable technical and organizational security measures to protect your data against accidental or deliberate manipulation, partial or complete loss, destruction or unauthorized access by third parties. Our security measures are continuously improved in line with technical developments.
10. Links to third-party websitesOur website may contain links to websites of other platforms, partners and service providers that are not covered by this privacy policy. If you visit a website of these third parties, their data protection notices and terms of use apply accordingly. Liability for third-party websites is hereby excluded.
11. Currency and amendment of this Privacy StatementThis Privacy Statement is currently valid and is the version dated July 2024.Further development of our website and the offers made through it or due to changes in statutory or regulatory requirements, it may be necessary to amend this Privacy Statement. The current Privacy Statement can be accessed and printed out by you at any time on our website at
www.berg-schmidt.de/datenschutz.
